Nighthawk Marketing is one of the premier producers of testimonial videos in Minnesota. A good testimonial has the power to convince even the most skeptical prospect that your product or service really made a difference in your customer’s life and you can help them, too. Testimonials work because they aren’t strong sales pitches, they come across in an unbiased voice and establish trust. You’re using real people to show success in your product or service. When you combine testimonials with video, it takes these advantages to a whole new level.