Featured Case Studies
Our featured case studies represent recent works as we continue to create game-changing digital experiences that will take your project from average to extraordinary.

MN Department of Agriculture

Enhancing quality of life in Minnesota
MN Department of Agriculture

Flex Monitoring Organization

Evaluating medicare impacts
Flex Monitoring Organization

MN Department of Health

Improving the lives of Minnesotan's with arthritis
MN Department of Health

MN Board of Water & Soil Resources

Protecting Minnesota's water & soil resources
MN Board of Water & Soil Resources

University of Minnesota College of Design

Design for good, justice, & the future
University of Minnesota College of Design

MN Public Utilities Commission

Providing safe, reliable, & affordable energy for Minnesota
MN Public Utilities Commission

USDA Natural Resources Conservation Service

Conserving the nations soil, water, & air
USDA Natural Resources Conservation Service

MN Office of the State Auditor

Ensuring accountability for all local governments
MN Office of the State Auditor

StaySafeMN

Keeping Minnesota safe
StaySafeMN

MN Office of the Secretary of State

Expanding civic engagement
MN Office of the Secretary of State

[Case Study]

Design for
Good, Justice
& the Future

The College of Design needed an experienced web agency to develop, design, implement, and provide technical services to improve their web presence. They chose Nighthawk because of our in-depth knowledge in website planning, research, architecture, design, and implementation.

[The Story]

Through rigorous commitments to creativity, diversity, and advancing technologies,

the University of Minnesota’s College of Design uses innovation and education to address emerging issues, identify problems, frame creative approaches, and generate solutions — all while adhering to socially responsible, sustainable principles and inclusive, collaborative design processes.

College of Design

THE 

 NEED

The College of Design needed an experienced web agency to develop, design, implement, and provide technical services to improve their web presence. They wanted a vendor that had in-depth knowledge in website planning, research, architecture, design, and implementation. This included specialists for usability, accessibility, graphics, navigation, analytics, content strategy, and search engine optimization. The primary audiences for this site were prospective students. Current students were a secondary audience along with college employees, alumni, benefactors, community partners, employers, and the media.

THE 

 SOLUTION

To effectively communicate with their key audiences, the redesigned website had to have an effective information architecture, user-friendly interface, relevant content, and of course reflect a custom design. The website complied with existing federal and Minnesota State website accessibility laws/rules/guidelines.

[The Highlights]

Responsive Design.

The redesign required an updated, modern look and feel that was responsive to mobile use. The site was designed for all major mobile browsers and devices (iOS and Android). It was compatible with all major desktop/laptop browsers.

[The Highlights]

Content Audit.

We significantly reduce website pages from thousands to several hundred pages. We developed a content strategy and process for ongoing content management, with content guidance based on best practices. We assisted their marketing team in developing a plan to migrate content from the old site to the redesigned site.

cdes2

[The Highlights]

User Experience Research.

We planned and implemented user research to inform main navigation information architecture. We conducted open and closed card sorting exercises to redefine and refine main navigation. We conducted one-on-one interviews to validate the user experience of proposed navigation changes with live users.

cdes3

[The Highlights]

API Integration.

We integrated complex, custom API modules that were pulling date from specific UMN feeds across the University.

cdes4

SERVICES

PROVIDED

OPEN/CLOSED CARD SORT 

STRATEGY CONSULTING 

USER EXPERIENCE RESEARCH 

INFORMATION ARCHITECTURE DESIGN 

CONTENT AUDIT 

WIREFRAME & PROTOTYPE 

RESPONSIVE WEB DESIGN 

WEB DEVELOPMENT 

CONTENT MIGRATION 

TESTING & QA 

ANALYTICS & OPTIMIZATION 

WEBSITE SUPPORT 

ACCESSIBILITY COMPLIANCE 

PROJECT MANAGEMENT 

TECHNOLOGIES

USED

DRUPAL CMS

BOOTSTRAP 

HTML/CSS/JS 

SOLR SEARCH 

ACQUIA ENTERPRISE 

[Want to Know More?]

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