[Case Study]
Your Partner
for Navigating
Retirement
Nighthawk created two 2D vector graphic animated videos to educate viewers about HCSP plans. The topics covered the basics of the plan, who is eligible, and how to request a reimbursement.
A Nighthawk designed and developed Drupal website also supports their initiatives.
[The Story]
The Minnesota State Retirement System
(MSRS) was established by the Legislature in 1929. They administer retirement plans that provide retirement, survivor, and disability benefit coverage for Minnesota state employees, the Metropolitan Council, and many non-faculty employees at the University of Minnesota and Minnesota State university system. MSRS covers over 56,000 active employees and currently pays monthly benefits to over 44,000 retirees and survivors.
THE
NEED
Their staff strives to provide excellent customer service to help Minnesota public employees save and prepare for retirement. They were noticing a trend in general questions about their plans, how they work, what are the benefits, how do you request reimbursements, etc. In particular, people wanted more information about Health Care Savings Plans (HCSP).
THE
SOLUTION
We created two 2D vector graphic animated videos to educate viewers about HCSP plans. The topics covered the basics of the plan, who is eligible, and how to request a reimbursement. We chose 2D animation because of its flexibility and wide range of stylistic possibilities. It gives us the ability to tell an engaging story on a subject that, well, may not be the most exciting or entertaining to tell.
[The Highlights]
How to Request HCSP Reimbursement.
View this video to learn about your eligibility and the steps you need to take to request a reimbursement from your Health Care Savings Plan (HCSP) account.
[The Highlights]
About Your HCSP.
View this video to learn about your Health Care Savings Plan (HCSP) account.
SERVICES
PROVIDED
CONCEPT DEVELOPMENT
SCRIPT WRITING
CUSTOM GRAPHICS
STORYBOARD DESIGN
VOICEOVER/MUSIC RECORDINGS
VIDEO ANIMATION
VIDEO EDITING
CLOSED CAPTIONING
ACCESSIBILITY COMPLIANCE
PROJECT MANAGEMENT
TECHNOLOGIES
USED
VIDEO ANIMATION/EDITING SOFTWARE
[Want to Know More?]